Technology Awareness

According to a Los Angeles Times report, Owen Van Natta, the former Facebook Inc. executive brought in to revive News Corp.’s MySpace social networking unit, will step down after less than a year.

Van Natta’s departure comes as the media conglomerate struggles to reshape MySpace, a former giant in social networking that has been overtaken by Facebook and confronts new challengers such as Twitter. MySpace’s rapid decline also illustrates the perils of placing big bets on digital media, where websites can quickly rise and fall by the mouse clicks of fickle users.

Now Rupert Murdoch’s News Corp. hopes to convert MySpace into a portal that guides users to content such as movies, music, TV shows and games, distancing itself from its origins in which people created Web pages to share details of their lives. It remains to be seen whether the site can convince its users to think of it in a fundamentally different way.

Van Natta will be replaced immediately by newly-promoted co-presidents Mike Jones and Jason Hirschhorn.

Google unveiled Buzz, a new social platform from the search giant that allows users to manage and engage in social activities from the company’s e-mail program, Gmail.

It allows users to share multimedia and update their status for friends to see. Users can even share their location information to help folks connect with others in their area.  Google Buzz is designed to be a one-stop shop for all things social.

Because it’s integrated into Google’s Gmail, the system automatically populates the list of users you’re following by pulling from the contacts that you converse with the most.

Google put an emphasis on sharing media, with features like inline video playback and a custom photo viewer that lets you quickly skim through shared photos. Buzz can even automatically pull headlines and photos from links that you post.

According to a New York Times report, many smartphone users could not use applicatio softwares due to clogged 3G pipeline or poor cell connection. AT&T users had it the worst, thanks to the network iPhone data hogs.

Carriers are quickly adding high-speed network capacity, but in the meantime, AT&T and T-Mobile are throwing another lifeline to customers in the shape of Wi-Fi. Both are making it simpler to connect to wireless hot spots with their phones, in an effort to deliver fast information and clear calls in areas where neither could be possible.

AT&T claimed this month that customers with a Windows Mobile phone could now connect openly at any of the company roughly twenty thousand hot spots.

AT&T claims to sell more Windows Mobile phones than any other carrier, and with the arrival of Windows Mobile version 6.5 next month and new Windows phones like the HTC Touch Pro2, it stands to sell more . Now all Windows Mobile users can duck into a Starbucks, among many other locations with AT&T Wi-Fi, and the phone will instantly route info and calls over a high-speed web connection.

many folks with iPhones and AT&T BlackBerrys don know it, but this perk has been available to them for months. The issue, of course, is finding a free hot spot when you need it.

rather than rambling around and looking to stumble into a Starbucks or an unlocked Wi-Fi signal, you can download one of many hot-spot locating apps.

T-Mobile, too, has put significant stress on Wi-Fi, which is good for users, because T-Mobile coverage quality trails that of its competitors in most regions.

T-Mobile HotSpot Network has more than 10,000 locations in the US, thanks to rambling agreements with Boingo and AT&T, so that the network covers Starbucks, many major airports and FedEx Kinko stores, among others. As with AT&T, the connection costs are included in a subscriber monthly information plan.

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